Product Designer
Contact
****+312 533 8499
[email protected]
NYC Metropolitan Area
linkedin.com/in/jiwonha/
Professional Experience
Jolt.film đź”—
Freelance Product Designer
Remote, USA | September 2023 - Present
- Designed an online streaming platform for documentary films as the sole designer, responsible for establishing and guiding the overall UI direction.
- Created and optimized over 100 unique screens across all device types (mobile, desktop, TV), including landing pages, film detail views, and payment flows.
HomeTown Ticketing
Freelance Product Designer
Remote, USA | July 2024 - Oct 2024
- Directed design initiatives to enhance the existing ticketing management solutions product by implementing a new design system and revamping user flows across more than 80 screens.
- Developed an extensive template for a school athletics website, set to launch in 2025 as a new offering for clients.
AccuWeather
Senior Product Designer
New York, NY | August 2021 - September 2023
- Led the design efforts for AccuWeather’s flagship products, including the AccuWeather app, with a focus on enhancing the user experience, expanding reach, and boosting user engagement.
- Served as a lead designer in the process of enriching the suite of paid features (Premium hourly experience, home screen widgets, personalized landing page), resulting in a significant increase in mobile subscription gross revenue from $150K to $1.1M monthly.
- Collaborated closely with cross-functional teams, including UI designers, product managers, developers, and data analysts, to deliver user-centered design solutions and drive product improvements.
- Conducted over 200 user testing sessions and spearheaded in-house user research initiatives for new and existing product features, ensuring that design decisions were data-driven and user-validated.
Havas Health CX — Client: AbbVie
Senior Product Designer
New York, NY | April 2020 - July 2021
- Produced final designs for myAbbVieCare, a medication tracking app, as well as its corresponding patient portal that covers 20+ indications and 4+ types of branded medicines.
- Wrote and managed a 900-page functional specification document for developer handoff.
Elephant — Clients: NBCUniversal, Stone Ridge Asset Management
Freelance UX Lead
Brooklyn, NY | July 2019 - April 2020
- Designed and iterated interactions of product features such as Channel Guide, Viewing Modes, Live Event Player, and Search, for NBCUniversal’s direct-to-consumer streaming service platform, Peacock.
- Optimized a fintech platform for its Phase II launch by verifying additional user flows and introducing new functionalities such as filters and bulk actions.
Havas — Client: R.J. Reynolds Tobacco Company
Senior UX Designer
Chicago, IL | April 2018 - April 2019
- Led the following projects: information architecture overhaul, component library implementation, content recommendation logic development, and semi-annual content audits.
UX Designer
Chicago, IL | August 2016 - April 2018
- Assisted User Experience Director in producing a variety of deliverables, including wireframes, functional specification documents, prototypes, UX audit reports, and presentation decks.
- Worked with 20-people multidisciplinary team to create visually immersive and easy-to-use websites that meet both client and user needs.
Education
Northwestern University
M.S. in Integrated Marketing Communications (IMC)
Class of 2015
2015 Journal of Integrated Marketing Communications Award Recipient
Carnegie Mellon University
B.A. in Global Studies
Minor in Communication Design
Class of 2013
2013 Dietrich Humanities Prize Recipient
Key Skills
- Figma
- Sketch
- Invision
- Principle
- User testing
- User research
- Adobe Suite
- Microsoft Office Suite
- Google Analytics
- Qualtrics
- Wordpress
- Basic HTML / CSS
- Basic Python
Jiwon Ha (Reference Letter)